VISION Statement - Redwood Community Radio envisions a community of listeners who, guided by the example of RCR programming, work together to create better, more just and sustainable world systems, to ensure that all humans and other living species on earth move toward a higher quality of life entertain, and are able to survive challenges in the times ahead.
MISSION - Redwood Community Radio will encourage a communication center of open airways (KMUD) for all voices to inform, educate, and inspire the listening community through quality programming.
Redwood Community Radio - Board of Directors
Jan. 6, 2015 – 3:30 pm
Healy Senior Center, Redway, CA
I. Call to order: Meeting ground rules; opening comments from the President
II. Roll call: MEMBERS’ REPS – President Siena Klein, Julia Minton, Cody Dillon. PROGRAMMERS’ REPS – Secretary Jack Frybulous, Vice-president Dan Murphy, [one vacancy]. BOARD-APPOINTED – Christine Doyka, Mark Marchese. [Search to identify a Treasurer ongoing.] Station Manager Jeanette Todd (ex-officio).
III. Approval of (November) minutes. Jack moved to approve, Dan seconded. Yea: Christine, Cody, Dan, Jack, Siena. Abstained: Julia, Mark. Approved.
IV. Approval of agenda: Add to New Business: 1) Appoint Larry Bruckenstein to a 2nd term, Grievance Committee. 2) Appoint Emma to chair CAB North. Jack moved to approve, Cody seconded. Unanimously approved.
V. Open time – Present: Bettye Etter, Bud Rogers, Cynthia Click, Emma Nation, Jack Flaws, Judith Whitlow, Paul Encimer, Sam Meyers, Simon Frech.
Emma explained that she was present her son former KMUD and WOR-FM programmer Sam Meyers to film the meeting, to be used as KMUD promotional material. She also presented a report from a recent meeting of the CAB North that she had organized. Bettye has been a programmer for 25 yrs, a Board member for three, head of CAB West (6 members); she came to discuss changes in policy re: volunteering. During her first 20 years, volunteers were required to do [she thought] 10-12 hrs/yr. 8 hrs/yr are now being proposed. Two policies she had objected to were passed: that Programmers didn’t need to be members, and that they could not be forced to volunteer. She felt this experiment had gone “horribly”, that we do not have enough volunteers. It’s time to bring back a policy requiring Programmers to volunteer. “We should say [to anyone who objects] thank you for your time served. We’ll get someone who will volunteer, since this is a volunteer station.” Asked for help in counting “Celebration” ballots. Simon introduced a proposal for purchase of an automation system [to replace less reliable over-usage of iTunes], to facilitate playing back pre-recorded material, e.g. promos and PSAs. [Music director Cynthia interjected that a Programmer opening the iTunes store one night shut down the station, and described the proposed system as a money-saving life-saver that could even be run from home.] Simon: From each according to his ability, to each according to his need: [popularized by] Karl Marx. Spoke in favor of volunteer hours, but that we should be flexible. Thought that asking 12 hrs/yr was not a lot. Paul would never sign an agreement with a mandatory element. [Former station manager Michael] Jacinto let Programmers sign their own agreements. Only Programmers know anything about KMUD. They are KMUD; Board and Staff mean very little. No one is aware of spectrum of volunteer opportunities, so they can't be expected to agree to volunteer. Programmers need to be matched with abilities. Telephone volunteers; no one reads emails. Inabilities or inefficiencies of Staff should not be "visited upon" the Volunteers, who should not be called upon to make up for mistakes of staff, who should be used more efficiently before "fingers get waved" at Programmers. Advocated a gentler approach: "we need or expect you to volunteer more time, think about it." "As soon as you tell me I have to do something, I'm not gonna do it. And there's a lot of people like me." Believes sympathy will be with Programmers - who say "Why are we being screwed when we do all this time on our shows?" - not with the Board. Dan replied that we are open to editing the Agreement; the word “mandatory” was never used. Siena pointed out a list of volunteer opportunities is being made up. Jack Flaws: Programmers should stop blocking progress; have more respect for the manager. Jeanette read into the record Kelley Lincoln’s comment that there should be more time on the Programmers’ Agreement, not less. And one from Agnes Patak, who is in favor of required volunteer time for Programmers. A statement regarding station finances written by Jama Chaplin was read [see addendum]. Siena suggested that a reply to Jama could come out of the next Finance meeting; Julia said that Jeanette had addressed Jama’s points in an email, and [in reply to Jama’s request that year-end financials be considered] pointed out that policy calls for the Board to approve the Budget by Dec. 1, that the budget had never been approved on time. Jeanette hoped that the Board would feel confident to vote since members had been participating in the budget-making and –review process.
VI. Management report Vacation paid out, COLA instated. Payroll and tax deposits are on par for wrap-up and transmission to auditor. Networking Com. will use the Celebration Appreciation (Jan. 15) as our regularly scheduled opportunity to solicit Board and CAB members. We did a live-stream at the Emerald Cup, which gave us a $3000 gift. $900 in merch sold. Can we do fewer than 4 drives and still raise $250K/yr? Mateel Manager Justin Crellin will approach his Board for leniency on festival fees KMUD is charged. Julia: update on donor base transfer. Nella is out of town for about three weeks. The transfer from the old to the new db is very close to happening. ACTION – ask Nella submit invoice for donation of her services (for enhanced CPB funding). Jeanette: Our license renewal, due last August, has an enforcement hold, due to a 2011 listener-complaint about something a DJ said. CPB has changed the way they pay out. 2nd disbursement now comes after Audited Financial Report is submitted, ours usually completed by June or July. Terri suggested a Hiring Com, including a community member, to ID her replacement, who should be in place by August.
VII. Discussion / questions for Management Cody asked about our moving the Public File online. Jeanette said the FCC is looking into this, but no changes yet. Jack asked if KMUD might benefit from KHSU’s approach to drives (“hitting listeners over the head with successive drives,” then asking them to phone in their donations during a much shorter drive). [Former Board member] Marcy [Stein] seems willing to continue work on the Transition Com.
VIII. Consent calendar
A. COLA – 2nd consideration.
B. Newsroom autonomy, policy 7.2. – 2nd consideration.
C. Policy on use of reserves – 2nd consideration, with last word changed to “proposal.”
D. Marcy Stein’s resignation is confirmed
E. Committee appointments
IX. Finance Com. report ACTIONS – Staff is requested to separate car- from cash-donations. Julia sat with Robie for over 2 hours, thinks that some of our financial history could be re-visited and de-mystified, which she doesn’t think she can do, since she’s been in the middle of it; she’s unaware of questions people have, or what could be further clarified.
X. Unfinished business
A. Fairness Doctrine (see JT for proper draft version). Most recent edit was that complaints must be submitted in writing. Jeanette suggested it be tabled. Jack so moved, Dan seconded, passed unanimously.
B. Revising Management Evaluation procedures. Dan suggests two different evaluations, the one we use now which takes months, plus a shorter evaluation that staff and Board members would do annually. This committee meets Jan. 14, 4 pm. Dan moved to table, Julia seconded. Unanimous.
C. Vice-president’s job description. Tabled, but “taking notes at Board meetings on behalf of those absent, and overseeing CABs” will be added. Dan moved to table, Julia seconded, unanimous.
D. Stream-lining elections process. Policy working on this, reviewing Marcy’s recently submitted report. Jack moved to table, Julia seconded, unanimously passed.
E. Budget approval. In recent years, the Board annually approved a revised budget; total wages needs further review. The expense portion is what it takes (i.e., the minimum) to run the station. Reducing more than what’s here would be noticeable to everyone, incl. listeners. Dan moved to approve, Christine seconded, passed unanimously. Cody pointed out that the amount for news stringers (line 63) had been reduced $5000, but not included in this draft; so added. Dan moved to approve the budget, Christine seconded. Discussion: Jack asked Julia to address Jama’s observations; she felt that she had already done so. Jeanette replied. Jack asked how much year-end cash we had: Jeanette said $169,249. Unanimously approved. Julia pointed out that policy dictates a mid-year budget review.
F. Programmers’ Agreement. A comprehensive list of volunteer opportunities including about 75 items is being finished. Jeanette pointed out that the Agreement was mostly written by Programmers! And a lot of it is what the FCC requires of us when we are on the air. It is not the programmers’ choice to write any kind of agreement they want. She is not personally committed to any language, and does not want a hard-line. (Historical perspective: JT said Jim Keyser said that the Agreement comes from the time after the FCC no longer required programmers to have an FCC license, and to have on them when on-air proof of their having been certified.) Due to the upcoming Programmers’ Meeting, Jack moved to table; Dan seconded, passed unanimously.
G. Search for a Treasurer – update. Dan suggests ACTION – sending to Policy a re-write of the Treasurer’s job description. ACTION – Re-start promos for Treasurer, CABs.
XI. New business
Note: Julia departed 40 minutes prior to meeting’s end.
A. Cuzzin Marc Memorial fund-raiser. Dan suggests making this more of a local event, rather than spending a lot of money to get someone like George Clinton. Cody suggested getting him to do an interview. NPK, Motherlode, New Master Sounds, Camo Cowboys. The Mateel has been booked for April 4.
B. After a secret ballot, Bud Rogers is appointed as a Programmer’s Rep to serve out Marcy’s term. Jack said for the record that some Programmers felt they had not been approached regarding this vacancy; Bud was approached because of the interest in serving he showed by running in the last election. Bud reminded the Board that both he and Marcy Stein had expressed an interest in serving after Nella resigned, and the Board had at that time chosen Marcy. Bud had previously served 3 years, just prior to the signal upgrade.
C. Appoint Larry Bruckenstein (Dan: former game warden, highly respected individual, his neighbor) to a 2nd term on Grievance Com. Jack so moved, Christine seconded, unanimously approved.
D. Appoint Emma to chair northern CAB. Jack moved, Dan seconded; unanimously approved.
XII. Committee Reports
A. Programmers’ Reps. – Programmers’ meeting Jan. 24, 1 pm.
B. Members’ Reps. Info from survey coming shortly.
C. Community Advisory Boards. Emma’s report was submitted. Bettye to supply one Feb. 6. Dan says Suzie in Ft. Bragg is excited to get started.
D. Correspondence Secretaries
E. Development: The bequest brochure is being worked on, to be coupled with on-air promotions, how to get more participation through targeted monthly campaigns coupled with trainings and workshops.
i. Pledge Drive
H. Emergency Preparedness – A quote was solicited from Green Wired to enhance solar system re: emergency prep to handle a loss of power. Cody said Simon said we own a ham radio, and asked if we should organize a training.
I. Management Evaluation – Four of the 5 members will attend the next meeting.
K. Elections start with the Board appointing an Election Com at its March meeting.
L. Networking – outreach to Shelter Cove, and at Celebration Appreciation: each Board member will approach five prospective Treasurer candidates.
XIII. Schedule - monthly meeting times of Committees
Unless otherwise noted, all meetings take place at KMUD, 1144 Redway Dr., Redway, CA.
If you plan on attending a meeting, it would be wise to confirm no changes have taken place.
A. Board of Directors 1st Tues., 3:30 pm – Healy Senior Center
B. Development 1st Mon., 3 pm
C. Executive 2nd Tues. – Jan. 13 – 11:30 am
D. Finance 3rd Tues. – Jan. 20 – 3 pm
E. Policy 2nd Mon. – Jan. 12 – 10 am
F. Board talk show Jan. 14 – Dan, Bud, Jack
G. Board / Staff meeting 3rd Tues. – Jan. 27 – 10:30 am
H. Program Selection 2nd and 4th Tuesdays, 1 pm
I. Transition Com. Fri., Jan. 9, 10 am
This meeting lasted 3 hrs., 12 mins.
Minutes submitted by the Secretary 9 Feb., 2015
Redwood Community Radio Board of Directors
May 21, 2013 -- 4 pm
Healy Senior Center, 456 Briceland Road, Redway
Call to Order: Meeting Ground Rules and Opening Comments from President
Roll Call: Siena Klein, Vice President, Member's Rep; Julia Minton, Treasurer, Members' Rep; Noel Soucy, Secretary, Programmers' Rep; Jordan Jumpshot, Programmers' Rep; Nella White, Members' Rep; Marcy Stein, Programmers' Rep; ex officio member: Jeanette Todd, Station Manager.
Not present: Antonia Lamb, board-elected; Suzanne Beers, President, Board-elected.
Also present: Jama Chaplin, Maria Savage, Rohn Jennings, Simon Frech, Behr, Christine Doyka, Bob Stern.
Approval of Minutes: April- Nella moves to approve the Minutes. Julia seconds. Minutes approved with a friendly amendment. Unanimous.
Approval of Agenda: Julia moves to approve the Agenda. Marcy seconds. Agenda approved unanimously.
Open Time: Speakers will be assigned an amount of time not to exceed 5 minutes
Jama Chaplin- Jama wants to urge Maria to say something. Last time she brought up the by-laws to the Board that call for equal access to the airwaves. Kerry wants to put out the word for a volunteer or two to make coffee. Our PSA policy suggests that people who can use PSAs are non-profits, and people that have a personal emergency. The PSA pollcy needs to be revised to say that the non-profits do not have to be incorporated.
Rohn Jennings- Rohn wants to see the contract with CPB regarding the transmitters. He heard that All Sides Now was used for a list of thank yous to an event, and he was wondering if that was true.
Siena- Thank you.
Maria Savage- Maria is interested in being on the Board. Jama was the one who suggested it to her. She is currently a volunteer and helps with stories on the news. She loves the station, and has lived here for 30 years. Her background is in newspapers and magazines. She is a liberal supporter of everything. She doesn't know if she is qualified to be on the Board, but she is here to listen today. She feels like KMUD is the most welcoming and inclusive of all the organizations she has worked with, and she says thank you.
Signal Quality Report
Simon is working on the problems with signal quality. He may have to hire expert advise to work out the remaining bugs.
Management Report (See written report in public file.)
Discussion/Questions for Management Julia reported that a goal is to have DonorSnap ready to go in time to enter pledges directly into computer(s) during the August special Pledge Drive.
Jeanette reported that she had asked eight contractors to do the ADA project (including handicapped parking place), with no luck.
A. Vacation Pay- Second Reading- The second paragraph of Policy 220.127.116.11, Vacations, is revised to read: "Vacations pay, or payouts of accrued vacation time, will be based on the employee's current pay rate." This is the second of two Board considerations of this policy change. Julia moves to approve, Marcy seconds. Unanimously approved.
Treasurer's Report (See writen report in public file)
A. Revisions to Compliance Calendar- We have made a lot of revisions to the Compliance Calendar, and we need to provisionally approve it until more information is added. Noel moves to approve the Compliance Calendar, draft dated 5/13/13, provisionally until the insurance details are added. Nella seconds. Unanimously approved.
B. Technology Proposal- Noel moves to table. Marcy seconds. Unanimous.
C. Board Recruitment- Nella moves to appoint the two Board-elected seats at the August meeting. Marcy seconds. Four in favor, with one abstaining (Julia).
A. Standards of Conduct Policy Proposal- Marcy moves that we accept the Standards of Policy Proposal, draft dated 5/17/13, with Nella seconding. Unanimous approved.
A. Programmers' Reps- There will be a Programmers and Volunteers Meeting on 8th June at 1 PM, where we will have a forum about the open Programmer's Rep seat, among other topics. Agenda TBA.
B. Members' Reps
C. Advisory Boards (CAB's)
D. Correspondence Secretaries
Other Committee Reports
A. Development, including Pledge Drive Subcommittee
C. Policy (See written report in public file.)
D. Website (See written report in public file.)
Scheduling -- proposed meeting times are:
A. Annual Membership Meeting, June 25, 4 pm, Healy Senior Center
B. Board of Directors: June 25, following Annual Meeting, Healy Senior Center
C. Executive Committee: Monday, 10 June, 4 pm, Studio B
D. Finance Committee: Tuesday, 18 June, 3 pm, KMUD
E. Development Committee: 1st Monday, 3 June, 3 pm, KMUD
F. Policy Committee: 10 June, 12 pm, KMUD
G. Transition Committee- TBD
H. Website Committee: 2nd Tuesday, 11 June, 10 am, KMUD
I. Mediation Committee- June TBA
J. Strategic Planning Working Group- July TBA
K. Next Board/ Staff Meeting- August TBD
Minutes respectfully submitted by Noel Soucy, RCR Board Secretary, on August 27, 2013
Redwood Community Radio
Annual Membership Meeting and
Board of Directors Meeting
June 25, 2013
Healy Senior Center, 456 Briceland Road, Redway
I. Call to Order: Meeting Ground Rules & opening comments
II. Roll Call: Suzanne Beers, President, Board-elected; Siena Klein, Vice President, Member's Rep; Julia Minton, Treasurer, Members' Rep; Noel Soucy, Secretary, Programmers' Rep; Nella White, Members' Rep; Antonia Lamb, board-elected; Marcy Stein, Programmers' Rep; ex officio member: Jeanette Todd, Station Manager.
Absent: Jordan Jumpshot, Programmer's Rep.
III. Staff Reports
Jeanette Todd: Station Manager. Jeanette reported that we started broadcasting to Northern Humboldt in 1993. It's important that we ask YOU the members, what kind of content do we want to be broadcasting to this area with roughly 250,000 people? In my report you'll see statistics about where our members and underwriters live. There are a lot more underwriters than some of us thought in Northern Humboldt. We don't have so many northern members – and some say "we don't want to pay for that northern signal upgrade." We had a financial crunch last August and have done budget work since then. We are still short of a balanced budget, so we need to redefine roles and positions within KMUD to save money. There are some layoffs happening now, and we're being very thoughtful about that. The Treasurer and Finance Committee have recommended that we reduce the staff budget by $30,000, and that's not easy. Our Pledge Drives have come in $40,000 short. We raised the goal to $125,000 to be more realistic about what we need to run the station. I don't want to make these decisions unilaterally at all; so I'm glad to see so many people here. I want your input about where we go from here. There will be a special Pledge Drive in late August. BR and behr will coordinate that. Some stations do four each year, but I'm not sure that would be good for us. We've realized that we need to keep our operating budget separate from the rest of the budget.
Simon: He is very happy that we have such a vibrant News Department. All energy put into the News Dept. is worth it. Also attended NFCB; it's always great to meet with folks from other stations and compare strategies. We are now utilizing our Music Library Addition, though heating and A/C are not yet installed. Equipment in there creates heat so we need to do that. Dave Smith did a great job creating Studio D (applause), and we're trying to set up equipment for that inexpensively. Some people have reported signal difficulties after the Signal Upgrade; I'm open to all feedback. I've made a few adjustments so far. We have HD radios available for a donation. Pretty soon we'll start an HD 2. One of our former talk show hosts, Rick Thorngate, died recently. He would end his show with the saying, "Stay healthy, stay holy, and you'll most assuredly stay high."
BR Graham: I'm the UW Representative, and I like to call it Business Support. My report is in the packet. Several new underwriters this year. We now have more slots available to sell, the potential for six per hour including special ones for the CSAR and other features. We have raised our rates a bit. Business support will grow as listenership grows. Should businesses be able to use the Class Ads? She's had an idea of a "Club Calendar" in which clubs pay for listings.
Cynthia Click, Music Director: Unlike at some stations, I don't tell people what to play. I'm basically the music librarian. We recently received the digital devices to back up our music. We've talked about this for a long time and I'm excited to be here when it's happening. Barbara and Lynn are a huge help in the Music Library. I'm also responsible for filing our Sound Exchange reports. Four times a year we give them two weeks of playlists. Fortunately Cindy Martin volunteers a lot for this. Bud Rogers is building wonderful shelves. The problem of music theft continues. Even once our music is digitized, I'll want to solve that problem. There is a lot of information on the CD and album covers. Vinyl will be locked up and people can check them out from me.
Terri Klemetson, News Director: Describes the staff in the News Dept. Describes Community Journalists Project and Emergency Response Team trainings. Emergency professionals will visit the ERT trainings soon. Terri was invited to be part of a media panel in a VOAD training in Eureka recently (Volunteer Organizations Active in Disaster). The room was full of non-profit leaders, emergency service personnel, and county people. Connor Jepson and Natalia Estrada joined the News Team. Natalia will soon be the News Director at KRFH, the student-run station at HSU, and Connor is the manager of that station. She attended Access Humboldt's recent forum on "The Future of Local News," which included Center for Investigative Reporting and others. This included discussion of the challenge of fundraising for investigative journalism. Friends of KMUD News was created to address this. Its fundraising ebbs and flows between KMUD Pledge Drives. Hopes to bring some Pulitzer Prize winning speakers to the area this fall to raise funds. Jeanette, Julia, Amie and Terri have been working on grant proposals. The NFCB Conference inspired many collaborations, and she thanks the board for funding her attendance, it was amazing.
President's Report: Suzanne Beers presented Brian Elie with a certificate of lifetime membership and a KMUD sweatshirt in appreciation of his hard work to sell Roy L. Fitch's property, which was bequeathed to KMUD. She thanked Jeanette for being a fabulous Station Manager. She thanked Julia for bringing in the new DonorSnap database. She spoke about opening a quasi-endowment account at HAF so that people can invest in the station that they love. We have established a reserve account of $67,000 from the Marian Mapes-Bouck estate, to avoid financial crises in the future. Our Website Committee is doing stellar work, as is our News Department. As Simon said, the new studio deserves a news article, it's fabulous. Now for the challenges. We're all quite aware that we're in a recession, and that CPB has reduced this year's grant by $5,000. Payroll taxes have increased. KHSU is now competing with us in Southern Humboldt. Where is the technology leading? Is HD the end-point of technological advancements? As we do our Strategic Plan, we need to think about challenges.
Treasurer's Report Julia Minton. I came back on the board a year ago, I really had my work cut out for me. If I were to write up my experiences with KMUD finances, it would have to be a book. I'm open to your input and constructive criticism. Balancing the budget has been a huge priority. Since the cash crunch last August, this became a huge priority. We've been asset rich and cash poor. It's rare for stations to own their building and equipment. Part of the reason for the cash crunch was the way we entered into the Signal Upgrade. CPB paid for a vast majority of the Upgrade, and we paid for the rest thanks to Marian's estate. We had to pay for everything up front, and wait for reimbursement. This caused the cash crunch. We received our last CPB reimbursement just last month. We appreciate the two very generous KMUD supporters who bought the Spyrock mortgage note for a better price than any bank would have given. When I first got on the Finance Committee, if I recall correctly we were cashing out the last of our CDs that were a reserve. We currently have $67,000 tucked away as a reserve; we hope to eventually have $250,000. A financial consultant recommended that we create a secured line of credit. This is a good idea, and we are going to use our reserve to create this. Finance Com recommended that we reduce staffing costs by $15-30,000. We also recognize that we need a sustainable budget, including a separation of operating expenses from special projects funded by bequests or other funding. It's been hard to get the budget deficit down and we invite your input on how to get to balance. The Signal Upgrade was funded by CPB and Marian's estate, not by our members and donors. We knew that as we entered into it. We have so much to be proud of in our 26 year history, and our future is bright. We will soon develop some contingency budgets to deal with possible CPB funding cuts and other issues.
IV. Open Time - Speakers will be assigned an amount of time not to exceed 5 minutes - Members, listeners, programmers, staff
Felix Omai- Its really time to talk about the strategic plan. She is wondering if the strategic planning process requires a re-write of the mission statement.
Simon Frech- Vision statement needs a little work. It sounds silly. Its really weird for a radio station, and we need to look at the Mission Statement.
Mark Marchese- Introducing himself to the Board and Members. He is interested in serving. He has some experience in radio, and has served on Boards for childcare. He had a late-night radio show for around five years. He thinks his diverse experience might be helpful to the Board.
Jeff Wright- From the Mendocino Coast. He feels that its an honor to be here with KMUD, he is really greatful for all the volunteers and paid staff. He has a question. Is it KLAI or 'clay'? Klay-Mud? He has so much gratitude for the people that bequeathed their land to KMUD.
Rick Cooper- The last time he addressed a meeting, it was the very first KMUD membership meeting. Its great to see how many people turned out today. Jeannette asked the question what does KMUD do right. Rick has some perspective on what KMUD is doing right. KMUD is excellent at public affairs. The news is getting very much better. KMUD serves all the local businesses in a variety of ways. It was great to stumble into the live broadcast of local sports games this last weekend. The emergency information KMUD provides is really important. Also the Block Party is really important. Its free and open to everyone. He thanks everyone for keeping it going. Should we keep the hard-core KMUD? His answer- absolutely. We should not dilute ourselves down to nothing to serve outside interests. He thinks the signal upgrades are really important. Thank you.
Kim Peterson- Kim wants to be considered as a KMUD Board member. She has lived in Southern Humboldt her whole life. She raised her kids on KMUD, and wants to volunteer for KMUD by running for the Board.
Bob Stern- Really happy to see the financial situation has been stabilized. It was great that Brian managed to do all the great work selling the properties. On the financial front, he thinks that $30,000 in cuts is not enough. We either need more cuts or other ways to better balance the budget. He was a little confused why we used our reserves to get a line of credit. Its not just a way to draw money out to pay for things we can't pay for. It needs to set aside for emergencies. If we set up a digital library, we need to go for high quality. MP3s suck and he doesn't think that they are good enough to broadcast on the radio.
Bob Froelich- He was prompted by something Simon said. (He reads his interpretation of how the mission statement should read...) He encourages us not to for a regular mission statement.
Jack- He is impressed. We are not just a bunch of hippies with spare time.
Christine Doyka- Is really impressed. She wrote a statement on what she could add to the Board. She has no experience in radio. She is retired. Appreciates KMUD. What you all do is wonderful, and board meetings are overwhelming.Her background is in schools. She was the school psychologist. She ended up doing a lot of mediation between irate parents and teachers. She has a lot of skills at mediation. She raised three boys. She loves KMUD. She really appreciates all the volunteers at KMUD.
V. Final call for Member Representative nominations for the Board-
Christine Doyka, Mark Marchese, Kim McPherson, and Nella White
VI. Strategic Planning Input Process Introduction
----------- Break for FOOD and Strategic Planning Input ------------
Board Meeting Agenda
Approval of Minutes: May- Marcy moves to table the May Minutes. Antonia seconds. Unanimous with Nella not present.Approval of Agenda- Julia moves to approve the Agenda. Suz seconds. Unanimous.
Open Time: Speakers will be assigned an amount of time not to exceed 5 minutes
Jeff Wright- He wanted to bring up a couple of things that KMUD does that's great. Like how we encourage new programmers, especially the kids. He loves Syd the Kid. They are gutting the schools, so this is awesome. I am Spartacus. Everyone needs to step up to the plate. We really with the station have Homeland Security. Can't call a cell phone number at any other station. Announcements about all the emergencies like Tsunami alerts. KZYX and KMUD were the only two stations that had live people, the rest were Clear Channeling it. Thank you.
Suz- Thank you.
Rick Cooper- He wants to go back to terms we use in the Strategic Plan: Alternative Programming, Accessibility, and Area Specific Financial Accountability. Alternative programming- an alternative to mainstream commercial radio. KMUD has this in the Public Affairs arena, but we need to improve in music. We need to have more music that isn't heard on mainstream radio. ( like classic rock.) Accessibility to the airwaves- many programmers get on the air and then feel they own their spot. Accessibility should mean that qualified community members that have passed all the requirements should get a show if they have a program that promotes alternative radio. This also means accessibility to airwaves for seniors to seniors. Not just all the baby boomers. We need to do more outreach. Area Specific Financial Accountability- KMUD is a well tuned Volkswagen. Rick sat down with the folks at KHSU and they wanted a Cadillac. Rick said he wanted a well-tuned Volkswagen. How can we keep this station afloat? If we have an electric bill like the one in Eureka or in Laytonville. we can then form area-specific CABs that would fund-raise for those costs. What would the founding fathers have done? We need to be a tight machine.
Katie Maguire- Fundraising- Katie appreciates all the work we do for fundraising. Katie is very concerned about the fundraising, since we have a negative total for it. She is really concerned since we are taking on ROTR. If we are going to do Reggae, than every single one of you that made that vote need to make this happen. Every single one of the Board Members needs volunteer or send a surrogate. This is a huge undertaking, but everyone needs to take part in this and we can't afford to pay volunteers. Katie will definitely help back this up, but Jeanette can not be in charge of heading up the coffee booth at Reggae. This is part of your fiscal responsibility.
Mya Byers- Came all the way from Bell Springs road today. When she first moved here, she had a radio. She really appreciates KMUD. The community really appreciates KMUD because alot of people here are isolated, and KMUD isn't the over-produced stuff we hear on mainstream radio.
Suz-Thank you, Mya.
Dian Griffith- Dian is our contract Bookkeeper. We need to cut back on fundraising efforts unless we know we are going to be making money. We cant overburden staff with the responsibility of running fundraising efforts. We need to have a Board- Staff retreat. Board members come and go, but Staff has been here for awhile. Other non-profits she works with has them. Staff has a lot of knowledge that needs to be shared with the Board. We need to have a Board Staff retreat before the end of the year.
Suz- We do have Board Staff meetings but you are right we haven't had a retreat.
Terri Klementson- Great comments so far; they've really stimulated my thought process. Since the staff is facing cuts, and the News Dept. is worrying about paying reporters and working on fundraising (while worrying about conflicting with other KMUD fundraising.) Please focus on the finances and fundraising, and please choose new board members who have experience in these arenas. I know fundraising is Jeanette's job and I'm not sure where the micro-managing line is drawn. Is outreach our job descriptions? I feel like KMUD has been dying ever since I stepped foot in KMUD. I don't feel that the Program Director is doing outreach, and I've said that to her. We have no subs for the News Engineers, and many music shows, and it's not acceptable. Many other stations criticize our Public Affairs shows because people can say anything they want – we need an ethics code for them and I have drafted some ideas and given to the PD, and I'd like that to be followed up sooner than later. We haven't told the community for years that they can be involved. Thinks the Vision Statement should be specific to our work in radio. When Sarah was here we had a Listener Survey. I have never seen the results or used that data – that would be really valuable. And I'd like to see more of that info gathering. Doesn't agree with the "alternative programming" definition, but does agree that we're missing major parts of our demographic. And we could appeal better to our entire community of potential listeners. Please do outreach for the CAB's, they could be doing a better job.
Suz- Suz would like to see the survey results. Can we do that?
Julia- Concerned about the quality of the data.
Suz- Would like to get some more clear ideas to get this on the agenda. Outreach/ Talking points- we know this has been weak point, but we are trying to get this together. We will ask people who don't make it onto the Board to be on the CAB.
Sheila Tracy- There needs to be a protocol for the CABs so that their input can be acted upon.
Suz- Thank you.
Kelley Lincoln- KMUD really speaks to a lot of people and we have wide-open doors. She really likes the Mission Statement. We are really no longer are about finding the best and the brightest... we need to be figure out how to go out and find the best and the brightest. She wants to thank us very much for doing off-air fundraising. The Board needs to be a lot more active about fundraising. Our Volunteer Coordinator... We do have all this local programming and that's what makes KMUD KMUD. Seven to eight am needs to local programming. We really need to get back to the roots of our people powered radio. We need to expect reciprocity for our programmers. They need to pay their membership, and donate volunteer hours.
Suz- Thank you. The Board is aware that we have been neglecting some of our responsibilities for fundraising, but we plan to get back on it.
Julia- The CAB has recently doubled or tripled. CAB recommendations may get stuck in the bubble, but we should still be actively recruiting for the CABS. We are going in the right direction.
BR- CABs are mandated by law. The information from the CABs comes through the Board to the Program Director or the Program Review Committee and needs to be incorporated.
Rick- Has a deep appreciation for new rock. So when he hears the youth in radio slot with rotating hosts he thinks its great. So there was a guy in there for ten years, and he wasn't offered his own slot. A slot opens up and goes to someone with a classic rock show. This is a tragedy.
BR-People who care about Rodeo Radio are listening.
Suz- wants to thank everyone who contributed during this open time and the annual meeting open time.
Management Report – See written report in Board Packet.
Discussion/Questions for Management
• Most of the discussion involves ROTR coffee booth. The Board is uncomfortable with the lack of wristbands available for the ROTR coffee booth volunteers, and the possibility of taking a loss at this event. The sentiment is we want to support the Mateel, but we can't do it at a loss while burning out our volunteers.
• When cutting office hours and other services to meet our budget, we need to make sure that we are still in compliance with the FCC.
A. Standards of Conduct Policy Proposal: The draft of May 17 is hereby approved for the second time, and therefore finalized. Noel moves to approve and finalize, Siena seconds. Unanimous.
Finance Committee Report- Please see Treasurer's Report in the packet.
Unfinished Business- Julia moves to table Unfinished Business items. Antonia seconded. Unanimous.
B. Technology Proposal
C. Compliance Calendar Revisions
C. Board Recruitment – define skills needed
A. Credit Card for Station Manager- Julia moves that KMUD applies for a secured or un-secured credit card with a $2,000 limit for Jeanette through the Community Credit Union. Antonia seconded. Terri wants to know why we can't transfer Simon's credit card to Jeanette. Julia- Simon is a goto for the credit card. This is a healthy transition for the radio station. Unanimous.
B.Consider Community Advisory Board Appointment – Rick Cooper- Nella moved to table this item. Siena seconds. Rick wants to make a statement to this item. Unanimous tabled.
Rick- Describes his qualifications for this position. He is aware that some people on the CAB do not want to work with him. He sent an email to the Board this morning and wants the Board to keep in mind that there are a lot of people at KMUD that haven't gotten along over the years. But when they get through the door they focus on the goals, and let the personal issues aside. It's the Board's responsibility to vote on CAB members based on their qualifications, not who gets along with who. He hopes that the Board will keep this in mind when they make the decision about his appointment.
C. Nella moves to add the ROTR coffee booth to the agenda. Siena seconds. Unanimous. Noel makes a motion to empower the Executive Committee to work with Jeanette to negotiate with the Mateel to come up with a solution for our ROTR coffee booth within the next week. Marcy seconds. Six in favor with Julia abstaining.
D. Programmers' Reps- Marcy reports on our last Programmer's meeting. Jack Frybulous was nominated for the upcoming open Programmer's Rep seat on the BOD.
E. Members' Reps- Outreach has resulted in a plethora of awesome candidates.
F. Community Advisory Boards (CAB's)
G. Correspondence Secretaries
H. Staff meeting report, and appoint next Board member(s) to attend
Other Committee Reports
I. Development, including Pledge Drive Subcommittee
Scheduling -- proposed meeting times are:
O. Board of Directors: July 23, 4 pm, Healy Senior Center
Board's Strategic Planning Retreat: TBA
P. Executive Committee: Monday, July 8, 3 pm, Studio B
Q. Finance Committee: Third Tuesday, 3 pm, KMUD
R. Development Committee: 1st Monday, July 1, 3 pm, KMUD
S. Policy Committee: Monday, July 8, 11 am, KMUD
T. Website Committee: 2nd Tuesday, July 9, 10 am, KMUD
U. Which Board member(s) to Board talk show, Wednesday, July 10, with Members' Rep candidates: Christine Doyka, Mark Marchese, Kim McPherson, and Nella White.
Minutes respectfully submitted by Noel Soucy, RCR Board Secretary, on August 27, 2013